| A fish oil sale in a grocery store is as common as | | | | alternatives such as grass fed beef, walnuts or |
| sales on toothpaste. I have see "discounted" | | | | flax or either inefficient or not that available. The |
| prices of 33-to-66%. How can they do this and | | | | choice seems to be: nutrition or health. This is |
| stay in business? Are they insane or do they | | | | why the supplement market is growing so fast. |
| think you are? | | | | However, a fish oil sale is probably not that |
| We all want to save money. Remember when | | | | healthy or nutritious either. |
| supermarkets were selling "generic" brands at | | | | It is not easy to develop a pollutant free product |
| reduced prices. That was popular for a while but | | | | that is loaded in omega 3s. The company must be |
| that marketing campaign eventually died out due | | | | committed to quality and not price points. Next is |
| to lack of buyers. A fish oil sale is the new | | | | a brief summary of some shortcuts that are |
| generic. | | | | used by price point manufacturers: |
| However, in this case, your body will be able to | | | | 1] The catch from fishing fleets usually sells at |
| tell the difference between the cheap variety and | | | | different prices depending on the fish, freshness |
| quality supplements. On the other hand, high | | | | and market at the time. A really easy way to cut |
| priced products are not always what is needed | | | | costs is to buy stuff no one else wants - high on |
| either. | | | | rancidity, low on omega 3s. |
| Let us revisit why people buy fish oil in the first | | | | 2] A very simple way to disguise the product is |
| place. It has the two essential fatty acids that we | | | | to wrap an enteric coating around it. This means |
| want - DHA and EPA. By essential, nutritionists | | | | you can not smell or taste the oil. There really is |
| mean that the body can not make them. | | | | no other reason to do this. Enteric coatings are |
| I raise this point because if you live in the West, | | | | needed to get certain nutrients like amino acids to |
| the odds are 9-to-1 that you have an omega 3 | | | | the small intestine. Fish oil is absorbed in the |
| deficiency. Dr. Joseph Hibbeln, of the National | | | | stomach. |
| Institute of Health, said: "In the last century, | | | | 3] Bad press has caused some of the fish oil sale |
| [Western] diets have radically changed and we | | | | companies to at least make an effort at |
| eat grossly fewer omega-3 fatty acids now." This | | | | separating out some of the ocean toxins. They |
| improper diet causes or aggravates depression, | | | | then use all sorts of chemical additives to make |
| ADD, heart problems, swollen joints, skin diseases | | | | the oil processing cheaper. Hexane [petrochemical], |
| and eye problems. | | | | talc [crushed rock] and titanium dioxide [paint |
| Consumers are becoming smarter. They are at | | | | thinner] are my personnel favorites. |
| least somewhat aware that the only way to get | | | | If your tolerance levels of these things is low, |
| enough omega 3s is to eat a lot of seafood. | | | | your health might actually be worse if you buy a |
| Unfortunately, the FDA, AHA and others are not | | | | fish oil sale product. My supplement costs $16-$18 |
| thrilled with that plan. | | | | per month and does almost no advertising. You |
| They are concerned, with good reason, about the | | | | will not see it at a supermarket either. For more |
| ocean toxins that the fish absorb. Other | | | | information, please visit my website. |